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Source:
www.stb.com.sg |
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Singapore Took Top Spot As Most
Affordable Tourist Shopping Destination In Asia Pacific |
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Singapore has emerged in top spot as the most
affordable tourist shopping destination in the Asia Pacific region. This is
based on the results from a comparative study by Euromonitor International on
retail pricing in eight leading shopping destinations in the Asia Pacific
region. |
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The study, carried out in October last year, aimed
to determine how Singapore fared within a group of eight leading Asia Pacific
shopping destinations in retail pricing for five product groups. Apart from
Singapore, the other cities included in the study were Bangkok Dubai, Hong
Kong, Kuala Lumpur, Shanghai, Sydney and Tokyo. |
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The five product groups comprised apparel;
electronics and electrical goods; cosmetics, perfumes and toiletries; watches
and jewellery; and handbags, wallets and other leather goods. |
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50 popular international brands were selected for
the study and they include household names like Sony, Apple, Levi’s, Swatch,
Louis Vuitton, Chanel and Gucci. |
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These 50 products were selected based on their
appeal to shoppers, classic value, international appeal, and availability in
at least six of the eight cities surveyed. |
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The comparisons in the study were based on three
price categories: price inclusive of value-added tax (VAT); price with VAT
excluded; and effective prices. Effective prices reflect the retail list
prices after taking into account, where applicable, the VAT rebates offered by
the cities. |
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Singapore ranked first in two of the three price
categories – the VAT-excluded and effective price. Hong Kong came in second
while Bangkok came in third in both categories. For the VAT-included category,
Singapore ranked second after Hong Kong while Kuala Lumpur ranked third.
(Please refer to Table 1 in Annex A) |
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Said Ms Sulian Tan-Wijaya, Director, Tourism
Shopping, Singapore Tourism Board: “The common perception is that Singapore is
more expensive relative to other Asian shopping destinations. The survey
results affirm Singapore’s all-round competitiveness as a shopping
destination. Beyond pricing, Singapore also offers high quality assurance,
excellent after-sales service, diverse and authentic products and brands, a
safe shopping environment, as well as a comfortable and convenient
transportation system.” |
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More..... |
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Source:
www.stb.com.sg Press Release 9 May 2005 |
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Singapore - Asia Pacific's most affordable tourist shopping
destination
